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New SRAM Neutral Race Support Car Wrap in Time-lapse - check this out!
The SRAM Neutral Race Support (NRS) cars have once again taken to the road, but only after the all new custom graphics have been applied to each of eight beautiful Volvo XC-70’s. These rolling bike shops will provide neutral service to over 120 races across the United States, including the Amgen [...]
Anja Kallenbach, SRAM WiFLi athlete, rides for Passion and Humanitarian Action!
Last winter Anja Kallenbach, a young German woman who is a Math and Biology teacher, decided to ride from Vienna to Nice across the Alps in order to raise funds for Médecins Sans Frontières. “This association is an international, medical humanitarian organization that delivers emergency aid to people affected by armed conflict, epidemics, healthcare [...]
Tagged with Road, SRAM Apex, SRAM Force, SRAM Life, WiFLi technology
Building a Booth - SRAM’s Eurobike Home
If you’ve ever wanted to see nearly everything there is in the world of bicycles and components in one place, the Eurobike tradeshow is where you need to be. One of only a few cycling tradeshows that allows consumers inside (only the final Saturday). It’s a special show, in a special location, and easily the [...]
SRAM’s TdF Manufacturer’s Challenge - daily updates!
SRAM will keep track of the top 20 riders’ componentry for each stage for the ‘TdF Manufacturer’s Challenge’ - see full explanation below… Stage 21: SRAM: 1491 Shimano: 1767 Campagnolo: 1014 Stage 20: SRAM: 1404 Shimano: 1707 Campagnolo: 970 Stage 19 - Contador made it very interesting, and despite his third place finish, a great [...]
Tagged with AG2R, Alberto Contador, Alexandre Vinokourov, Astana, Ben King, Black RED, Christian VandeVelde, Garmin-Cérvelo, Johan Van Summeren, Levi Leipheimer, Liquigas-Cannondale, Radio Shack, Road, SRAM Force, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Team RadioShack, Thor Hushovd, Tour de France, Tour de France, Uncategorized
SRAM Athletes and Teams Ready for Tour
Contador looks to defend his title - he will ride SRAM’s Limited Tour Edition RED gruppo and Zipp wheels Nine of the World’s best teams have chosen SRAM RED for the 2011 Tour de France. Overall favorites, climbing specialists, sprinters, and many of the Tours rising stars will begin with SRAM original RED, Black RED, [...]
Tagged with AG2R, Alberto Contador, Alexandre Vinokourov, Astana, Ben King, Black RED, Chris Horner, Christian VandeVelde, Garmin-Cérvelo, Ivan Basso, Jani Brajkovic, Juan Jose Haedo, Linus Gerdemann, Liquigas-Cannondale, Radio Shack, Road, SAXO Bank, SRAM Force, SRAM Life, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Team RadioShack, Thor Hushovd, Tour de France, Tour de France
“I Chose SRAM” 2011 Commercials
Here are the latest “I Chose SRAM” commercials filmed over the past five months at various locations around the world with SRAM’s top teams and athletes. These will air on Versus, Universal, and various websites. “I Chose SRAM” is a simple statement, but riders really do request SRAM, and the componentry’s succcess speaks for itself. [...]
Tagged with AG2R, Agritubel, Alberto Contador, Alexandre Vinokourov, Amgen Tour of California, Astana, Black RED, Christian VandeVelde, Garmin-Cérvelo, Jani Brajkovic, Jeremy Powers, Johan Van Summeren, Kristin Armstrong, Levi Leipheimer, Liquigas-Cannondale, Meredith Miller, Paris Roubaix, Peanut Butter & Co. - TwentyTwelve, Radio Shack, Road, Rory Sutherland, SAXO Bank, Scott Zwizanski, SRAM Force, SRAM Life, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Team RadioShack, Team TIBCO, Thor Hushovd, Tim Johnson, Travel, Uncategorized, United Healthcare, Women's Cycling
TOUR Transalp 2011: SRAM Experience
From June 26th to July 2nd 2011, more than 550 teams of two riders are taking part in one of the most famous European Cyclo stage races, the Tour Transalp. The seven stages race over 925km is like a Tour de France through Germany, Austria and Italy for amateurs who work forty hours a week [...]
Tagged with Christoph Allwang, Road, SRAM Apex, SRAM Force, SRAM RED, WiFLi technology
Snowy Days and Sundays (at ATOC)
There is snow on the mountains and the SRAM Volvos If you didn’t already know, today’s first stage at the Amgen Tour of California was cancelled due to weather. A good call, the roads were horrible, icy, snowy, just bad. What happens after that decision is made is pretty interesting. Regardless of anything cancelled, motorcycles, [...]
Tagged with Alex Wassmann, Amgen Tour of California, Ben Day, Ben Raby, Bike Tech, Black RED, Brad Huff, Carlos Sastre, Chris Horner, Daphny Van den Brand, Garmin-Cérvelo, Jelly Belly, Jens Voigt, Jeremy Powers, Karl Menzies, Kelly Benefits, Levi Leipheimer, Liquigas-Cannondale, Michael Zellmann, Neutral Race Support, Radio Shack, Road, Rory Sutherland, SRAM Force, SRAM Neutral Race Support, SRAM RED, Taylor Phinney, Team RadioShack, Thor Hushovd, Tom Zirbel, Uncategorized, United Healthcare
SRAM’s ATOC Manufacturer’s Challenge - FINAL RESULTS!
The race of componentry was again won by SRAM. Riders finishing in the top 20 of every stage were given points from 20 to 1, and SRAM RED scored 742 points to take its second consecutive victory. The DoubleTap componentry was most dominant throughout, but exceptional on the Tour’s most difficult stages, including Sierra Road [...]
Tagged with Alex Wassmann, Amgen Tour of California, Ben Day, Ben King, Ben Raby, Bike Tech, Black RED, Brad Huff, Carmen Small, Chris Horner, Christian VandeVelde, Dominic Rollin, Garmin-Cérvelo, Jamey Driscoll, Jelly Belly, Jens Voigt, Jeremy Powers, Johan Van Summeren, Juan Jose Haedo, Karl Menzies, Kelly Benefits, Levi Leipheimer, Liquigas-Cannondale, Michael Zellmann, Nick Nuyens, Radio Shack, Road, Rory Sutherland, SAXO Bank, SRAM Force, SRAM RED, Taylor Phinney, Team Radio Shack, Thor Hushovd, Tim Johnson, Tom Zirbel, Uncategorized, United Healthcare
SRAM Tour of the Gila - Race Wrap-up - the Youth Movement
The Men’s final podium - Morton, Mancebo and Parker The youth movement at the 25th SRAM Tour of the Gila was the story. The race finished Sunday with the signature Gila Monster stage, it was the U25 riders who left the biggest impression with two stage wins and podium domination. While Mancebo (Realcyclist) won the [...]
Tagged with Alex Wassmann, Black RED, Carmen Small, Colavita/Baci Women’s Cycling Team p/b Cooking Light, Grassroots, Jamey Driscoll, Kelly Benefits, Kristin Armstrong, Mara Abbott, Meredith Miller, Michael Zellmann, Neutral Race Support, Peanut Butter & Co. - TwentyTwelve, Road, SRAM Force, SRAM Life, SRAM RED, SRAM Tour of the Gila, Team TIBCO, Trek Livestrong U-23, Uncategorized