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New SRAM RED Quarq Power Meter - the power of information
Now is what power should be - lighter, more accurate power meter completely integrated with the philosophy and performance of SRAM RED. Advances in technology and performance paired with unrivaled ease-of-use. The sleek new geometry reduces system weight and delivers clearance for oversized frames and aerodynamic chainrings. The only visible power component is the low [...]
Even More “I Chose SRAM” Commercials…
Coryn Rivera (Peanut Butter & Co TWENTY12) can’t stop the spotlight at the Redlands Classic earlier this year If you’ve watched any of the road race coverage over the past few months on either of the two major networks that cover cycling (in the U.S.), Versus or Universal, then you’ve likely seen a number of [...]
Tagged with AG2R, Alberto Contador, Alex Candelario, Alison Starnes, Amgen Tour of California, Astana, Athletes, Baden Cooke, Ben Day, Ben King, Black RED, Brad Huff, Carmen Small, Chris Horner, Garmin-Cérvelo, Ivan Basso, Jani Brajkovic, Jelly Belly, Jeremy Powers, Juan Jose Haedo, Kelly Benefits, Kristin Armstrong, Levi Leipheimer, Liquigas-Cannondale, Meredith Miller, Nick Nuyens, Peanut Butter & Co. - TwentyTwelve, Radio Shack, Road, Rory Sutherland, SAXO Bank, SRAM Life, SRAM Neutral Race Support, SRAM RED, Team Radio Shack, Team RadioShack, Thor Hushovd, Tim Johnson, Todd Wells, Travel, United Healthcare, Women's Cycling
Thor-O! and SRAM favorites rising…
Thor Hushovd (Garmin-Cervelo) has been SRAM’s most successful rider of the 2011 Tour de France. With many of our SRAM equipped GC contenders out of the race (Horner, Kloden, Brajkovic, Zabriskie, Vinokourov), we were losing guys to root for. Hushovd’s racing has been inspiring, with two solo stage wins and seven days in yellow. Both [...]
Tagged with AG2R, Alberto Contador, Alex Wassmann, Alexandre Vinokourov, Andreas Klöden, Astana, Athletes, Black RED, Chris Horner, Garmin-Cérvelo, Graham Watson, Jani Brajkovic, Jason Phillips, Levi Leipheimer, Liquigas-Cannondale, Radio Shack, Road, SAXO Bank, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Thor Hushovd, Tour de France, Tour de France
Random SRAM Images from the Tour’s first week
The logo of the 2011 Tour Random images from the Tour’s first week brought to us by SRAM’s MarCom (Marketing & Communication) staff Jason “Shags” Phillips helps out Katusha Jason and the Liquigas-Cannondale Techs Team RadioShack’s SRAM Black RED equipped Trek Madone is so light its held up by the light breeze Who’s more grizzled? SRAM’s [...]
Tagged with AG2R, Alberto Contador, Alex Wassmann, Alexandre Vinokourov, Andreas Klöden, Astana, Bike Tech, Black RED, Chris Horner, Gaetan Vetois, Garmin-Cérvelo, Jani Brajkovic, Jason Phillips, Levi Leipheimer, Liquigas-Cannondale, Radio Shack, Road, SAXO Bank, SRAM RED, Team Radio Shack, Team RadioShack, Thor Hushovd, Tour de France, Tour de France
Team RadioShack pre-Team Time Trial images
Chris Horner (Team RadioShack) gets ready for Sunday’s team time trial at the 2011 Tour de France The powerhouse American RadioShack squad arrived at the Tour de France ready with four potential heads of state. Superstars Kloden, Leipheimer, Brajkovic, and Horner wanted to make a statement early in the team time trial. They finished sixth at :10 [...]
The fastest bikes in the World, SRAM RED equipped!
Alberto Contador - Saxo-Bank Sungard team - Specialized Shiv SRAM RED & Zipp 808 equipped TT bike. The 2nd stage of the Tour de France 2011 is the Team Time Trial in Les Essarts on a 23km circuit. As the TTT is very short and flat and the weather expected to be beautiful, it will be extremely [...]
Tagged with AG2R, Alberto Contador, Alexandre Vinokourov, Astana, Bike Tech, Bikes, Black RED, Garmin-Cérvelo, John Gadret, Levi Leipheimer, Liquigas-Cannondale, Radio Shack, Road, SAXO Bank, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Team RadioShack, Tour de France, Tour de France, Tour Down Under, Vincenzo Nibali
SRAM’s TdF Manufacturer’s Challenge - daily updates!
SRAM will keep track of the top 20 riders’ componentry for each stage for the ‘TdF Manufacturer’s Challenge’ - see full explanation below… Stage 21: SRAM: 1491 Shimano: 1767 Campagnolo: 1014 Stage 20: SRAM: 1404 Shimano: 1707 Campagnolo: 970 Stage 19 - Contador made it very interesting, and despite his third place finish, a great [...]
Tagged with AG2R, Alberto Contador, Alexandre Vinokourov, Astana, Ben King, Black RED, Christian VandeVelde, Garmin-Cérvelo, Johan Van Summeren, Levi Leipheimer, Liquigas-Cannondale, Radio Shack, Road, SRAM Force, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Team RadioShack, Thor Hushovd, Tour de France, Tour de France, Uncategorized
SRAM Athletes and Teams Ready for Tour
Contador looks to defend his title - he will ride SRAM’s Limited Tour Edition RED gruppo and Zipp wheels Nine of the World’s best teams have chosen SRAM RED for the 2011 Tour de France. Overall favorites, climbing specialists, sprinters, and many of the Tours rising stars will begin with SRAM original RED, Black RED, [...]
Tagged with AG2R, Alberto Contador, Alexandre Vinokourov, Andreas Klöden, Astana, Ben King, Black RED, Chris Horner, Christian VandeVelde, Garmin-Cérvelo, Ivan Basso, Jani Brajkovic, Juan Jose Haedo, Linus Gerdemann, Liquigas-Cannondale, Radio Shack, Road, SAXO Bank, SRAM Force, SRAM Life, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Team RadioShack, Thor Hushovd, Tour de France, Tour de France
“I Chose SRAM” 2011 Commercials
Here are the latest “I Chose SRAM” commercials filmed over the past five months at various locations around the world with SRAM’s top teams and athletes. These will air on Versus, Universal, and various websites. “I Chose SRAM” is a simple statement, but riders really do request SRAM, and the componentry’s succcess speaks for itself. [...]
Tagged with AG2R, Agritubel, Alberto Contador, Alex Candelario, Alexandre Vinokourov, Amgen Tour of California, Andreas Klöden, Andy Bajadali, Astana, Black RED, Christian VandeVelde, Garmin-Cérvelo, Jani Brajkovic, Jeremy Powers, Johan Van Summeren, Kristin Armstrong, Levi Leipheimer, Liquigas-Cannondale, Meredith Miller, Paris Roubaix, Peanut Butter & Co. - TwentyTwelve, Radio Shack, Road, Rory Sutherland, SAXO Bank, Scott Zwizanski, SRAM Force, SRAM Life, SRAM LImited Tour Edition, SRAM RED, Team Radio Shack, Team RadioShack, Team TIBCO, Thor Hushovd, Tim Johnson, Travel, Uncategorized, United Healthcare, Women's Cycling
Horner Golden - SRAM RED Sweeps ATOC Podium - DoubleTap does it again
Chris Horner (Team RadioShack) releases his champions bouquet into the huge crowd donning the final Golden jersey as the 2011 Amgen Tour of California Champion - he rode SRAM’s newest Black RED gruppo throughout Cycling champions and their componentry are rarely mutually exclusive. Champion Chris Horner (RadioShack) not only bested an incredible field at the [...]
Tagged with Alex Candelario, Amgen Tour of California, Ben Day, Bernie Sulzberger, Black RED, Chris Horner, Christian VandeVelde, Garmin-Cérvelo, Jelly Belly, Kelly Benefits, Levi Leipheimer, Liquigas-Cannondale, Michael Zellmann, Radio Shack, Rory Sutherland, SAXO Bank, SRAM RED, Team Radio Shack, Uncategorized, United Healthcare