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Lance Armstrong
New SRAM RED Changes Everything…
SRAM RED 2012 has been officially unleashed into the wild, born Feb 1, 2012, new RED represents the pinnacle of road racing technology and delivers a countless number of performance advantages to both the professional and enthusiast. New SRAM RED continues the tradition as the leader in light weight, flawless shifting, and ergonomic advantage with [...]
A Sprinkle of our SRAM RED team bikes at ATOC
Here’s a glimpse of a few of our SRAM RED bikes that you’ll see racing at the Amgen Tour of California. These are the team bikes that will battle head to head with our competitors in the SRAM ATOC Manufacturer’s Challenge. Athletes have trained hard and focused on arriving fit, we have done the same [...]
SRAM Powers Eight of the World’s Best ProTeams in 2011
Entering our sixth year on the road, SRAM is proud to release its UCI ProTeam roster for 2011. Proven with wins in the Tour de France, Paris-Roubaix, Tour of Flanders, and thousands of races globally, the worlds best teams have sought SRAM as a partner and SRAM’s best-in-class SRAM RED as their componentry. Precise shifting, [...]
Tagged with Alberto Contador, Alexandre Vinokourov, Amgen Tour of California, Ben King, Chris Horner, Garmin-Cérvelo, Jani Brajkovic, Lance Armstrong, Levi Leipheimer, Liquigas-Cannondale, Radio Shack, SAXO Bank, SRAM LImited Tour Edition, SRAM RED, SRAM Tour of the Gila, Team RadioShack, Uncategorized, Vuelta a Espana
Trek Livestrongs U-23′s 2011 season kicks off!
The Trek-Livestrong U-23 team hosted a mini camp last week in Austin, TX. The riders were hosted by Mellow Johnny’s bike shop, which also serves as their and Team Radioshack’s U.S. service course. Only the domestic riders attended this ‘Mini’ camp, while the foreign riders will wait until their second camp in February. The riders [...]
Tagged with Alex Wassmann, Ben King, Ben Raby, Lance Armstrong, Road, SRAM Life, SRAM RED, Trek Livestrong U-23 Tagged Axel Merckx, Lance, mellow johnny's bike shop, SRAM, trek, Trek Livestrong U23
Livestrong’s Ride for the Roses
SRAM’s President Stan Day with our new U.S. road National Champion, Ben King SRAM/Zipp attended Livestrong’s Ride for the Roses this past weekend in Austin, TX. It was the 14th year of the ride and it’s popularity and success continues to grow. Our team included the SRAM NRS crew which led the neutral service support [...]
SRAM commercials - The Collection
The link below is to the complete collection of the “I Chose SRAM” road commercials, which ran consistently throughout the 2010 Tour de France in the U.S. on the VERSUS channel and continue to run on a number of cycling sites globally. The message is simple, these athletes “Chose SRAM,” and messengers included Andy Schleck, [...]
Tagged with Alex Candelario, Alison Starnes, Amgen Tour of California, Andreas Klöden, Andy Schleck, Ben Day, Ben King, Bike Tech, Brooke Miller, Carmen Small, Cervelo Test Team, Chris Horner, Fabian Cancellara, FlyV Australia, Grassroots, Jani Brajkovic, Jelly Belly, Jens Voigt, Jeremy Powers, Jesse Sergent, John Murphy, Kelly Benefits, Lance Armstrong, Levi Leipheimer, Linus Gerdemann, Meredith Miller, Michael Zellmann, Peanut Butter & Co. - TwentyTwelve, Rory Sutherland, SAXO Bank, Scott Zwizanski, Shelley Olds, SRAM Life, SRAM LImited Tour Edition, SRAM RED, SRAM Tour of the Gila, Stuart O'Grady, Team RadioShack, Team TIBCO, Tom Zirbel, Tour de France, Trek Livestrong U-23, Uncategorized, United Healthcare
Chris Horner talks about Team RadioShack, the Tour, the UCI, and getting up really early…
Chris Horner chats with theroaddiaries.com after his return from the 2010 Tour de France - see the interview at bottom of page Team RadioShack’s Chris Horner delivered another incredible effort at this year’s Tour de France in support of team leader Lance Armstrong. Bad luck ultimately limited Lance’s chances for the overall and Horner’s task [...]
Alberto Contador Takes Tour de France Victory On SRAM RED LTE
Andy Schleck Tour Runner-Up and Best Young Rider On SRAM RED LTE 2010 Tour de France Sunday 25 July Stage 20: Longjumeau Paris Champs-Élysées 102.5 km Alberto Contador took Spain’s 13th victory in 97 editions of the Tour de France when he clinched up his third win on Sunday after wins in 2007 and 2009. [...]
SRAM RED LTE equipped Schleck and Contador ready for Tour TT duel in Bordeaux
2010 Tour de France Fri 23 July Stage 18: Salies-de-Béarn Bordeaux 198km The 198km 18th stage of the 2010 Tour de France, a dead flat sprinters stage from Salies-de-Bearn to Bordeaux had 171 riders in the race With two intermediate sprints, after 29.5km in Castelnau and Hostens after 47.5km in Hostens. The temperatures were mild [...]
Armstrong and Horner On The Attack Across Pyreenees
Astana’s SRAM RED equipped Contador Maintains Maillot Jaune at Tour de France 2010 Tour de France Tuesday 20 July Stage 16: Bagnères-de-Luchon Pau 199.5 km After a tough day out front, Radio Shack’s SRAM RED LTE equipped Lance Armstrong admitted “It was a tough day. I paid for it at the end. I warmed up [...]